The majority of millennials graduated from school during the Great Recession (2008), and encountered a harshly competitive workforce. This resulted in many taking part-time jobs, or jobs outside of their degree in order to make…

September is upon us. With it comes sweater weather, pumpkin spice lattes, and hearty crock pot meals. Consumers are looking for warm comfort food and substantial drinks, and we are talking the top trends for…

August was a great month in data and these infographics do not disappoint. Need insight into wine? Or maybe you’re curious about sales and marketing efforts? Read on for all this and more. 1 —…

Labor Day isn’t only the last long weekend of summer—it was started in New York City in 1882, when rival union leaders joined forces to protest unpair labor practices. While not all Americans know the…

Content Index How to construct a Thurstone Scale? How to construct a Guttman Scale? Thurstone vs Guttman Scale Attitude measurement is an important parameter to understand the thoughts and opinions about a target sample. Attitude…